Our ‘Campaign For Safer Roads Through Better Driving’ is a comprehensive package of Five Reforms designed to work together as a system in order to genuinely reduce human error in crashes.
Unlike the “speed kills” orthodoxy, it is a doctrine of personal responsiblility which takes account of the infinite variety that exists in situations that drivers encounter. It teaches the principles of safe driving because safety is too important to be delegated to rules or speed limits.
Using ‘systems thinking’ principles we want to bring about continuous, never-ending improvements in road safety whilst at the same time criminalising far fewer drivers and, dare we say, making driving more enjoyable again. It can be done!
The quest to reduce crashes involves a robust, once-and-for-all challenge to the facile ‘speed kills’ mantra which has dominated road safety policy for far too long. With its misleading emphasis on exceeding posted speed limits (which are set arbitrarily anyway), attention is distracted from those things that would really make a difference and save more lives.
As a wise person once said,
“To every complex problem there is a simple solution; neat, plausible and wrong!” This we feel accurately sums up our current road safety policy.
Switching emphasis from speed limit compliance to a quest for better driving, together with better roads policing and more engineering solutions means that many more lives can being saved. The country can clearly afford it – it simply needs to reprioritise expenditure.
We aim to build a national culture of better driving with the willing co-operation of drivers who are, after all, an integral part of the road safety system and not outside it. Our philosophy is to ‘do with them not to them’
We are equally aware that there are the relatively few rogue drivers who cause mayhem on the roads and who currently get away with it through a lack of proper policing. Under our plan these drivers will start to see road traffic police officers back on patrol, laser-focussed by means of intelligence-led policing on reforming or removing them .
In short, our Reforms provide the complete antidote to unreasonable speed limit setting and heavy-handed enforcement which is counter-productive, breeds resentment and undermines respect for the law. Things needn’t be this way!
The Reforms will be enhanced by a related initiative called ‘Welcoming Roads’ which confronts the ethos and effectiveness of the globalist ‘Vision Zero’ movement. This, we feel, has more to do with virtue signalling and looking good on the global stage than it has to do with ‘back to basics’ road safety policy – which is what we are offering.

The combined mission of ‘Five Reforms’ plus ‘Welcoming Roads’ is to urge
Transport Ministers to ‘Do What’s Right, Not What’s Easy!
and not be swayed by the Road Safety Industrial Complex
>>>> TEXT TO EDIT IN BELOW HERE
At the same time we want to see the cherished concept of ‘Policing By Consent’ restored to traffic enforcement practices through adoption of our sensible package of ‘Five Reforms’.
We want our Campaign to herald the creation of a national culture of better driving championed by a visionary Transport Minister who is brave enough to stand up against globalist influences where these undermine what we are trying to achieve.
That Minister must be prepared to direct the Road Safety Industrial Complex / Establishment to focus on the things that really matter and to stay in post long enough to see the job through, otherwise we will continue our journey on the road to nowhere.